Keynotes & workshops
Keynotes and workshops that actually move something
Clear thinking, practical tools and ideas that still work on Monday morning.

My keynotes and workshops are for leaders, specialists and teams in demanding organisations. Every format is shaped around your audience, your aims and your context.
Current topics
01 · Visibility and reputation in the age of AI — What makes people distinctive, and how leaders build a reputation on human qualities technology cannot replace.
02 · Executive presence — How to show up calm, clear and credible in the rooms that matter, and bring your view in while decisions are still open.
03 · Team branding — How high-performing teams make their strategic contribution visible and are seen as partners, not a support function.
04 · Influence without formal authority — How to win stakeholders, connect interests, and move things even when you cannot simply decide.
Formats
Keynotes and talks · Interactive impulses · Half- and full-day workshops · Tailored development programmes · German or English, on site or online.
Petra Wüst combines a broad set of skills, real passion and a great deal of practice. Participants rate her sessions at the top of the scale.
Ruth, Managing Director, Business Tools AG
Planning an event?
I am happy to shape a format that fits your audience and your aim.