Keynotes & workshops

Keynotes and workshops that actually move something

Clear thinking, practical tools and ideas that still work on Monday morning.

Dr. Petra Wüst delivering a keynote

My keynotes and workshops are for leaders, specialists and teams in demanding organisations. Every format is shaped around your audience, your aims and your context.

Current topics

01 · Visibility and reputation in the age of AI — What makes people distinctive, and how leaders build a reputation on human qualities technology cannot replace.

02 · Executive presence — How to show up calm, clear and credible in the rooms that matter, and bring your view in while decisions are still open.

03 · Team branding — How high-performing teams make their strategic contribution visible and are seen as partners, not a support function.

04 · Influence without formal authority — How to win stakeholders, connect interests, and move things even when you cannot simply decide.

Formats

Keynotes and talks · Interactive impulses · Half- and full-day workshops · Tailored development programmes · German or English, on site or online.

Petra Wüst combines a broad set of skills, real passion and a great deal of practice. Participants rate her sessions at the top of the scale.

Ruth, Managing Director, Business Tools AG

Planning an event?

I am happy to shape a format that fits your audience and your aim.